BlueStreak has a legacy rooted in problem-solving through technology. Originally founded in 2006 as BlueStreak Data, the company began with a sharp focus on software solutions tailored to optimize operational efficiency for high-volume direct mailers. Our custom-built platforms helped streamline processes, reduce costs, and improve ROI for major players in the direct marketing space.

As client needs evolved, so did we. Our success in data-driven strategy and creative execution led to the expansion of our services—and a new name: BlueStreak Marketing. We grew into a full-service advertising agency, offering branding, digital marketing, and media solutions across multiple industries.

When our proprietary software was acquired, it marked a natural turning point. Rather than winding down, we saw an opportunity to reimagine our future. With the addition of a new strategic partner and a fresh vision, we relaunched as BlueStreak Innovation—a modern IT consulting and integration firm focused on helping organizations navigate the intersection of technology, data, and transformation. Today, we combine decades of experience with a forward-thinking mindset to solve complex business challenges with smart, scalable innovation.